What is a BOGO?
- By David Hall
- Published 08/31/2009
- Shopping
Shopping, like so many other things now, has its own
language. One of the most highly sought after shopping
deals is the BOGO. A BOGO is literally Buy One, Get One and
are sometimes abbreviated to B1G1. You pay for one item and
get the second one free of charge.
It's a pricing strategy used by many stores in their sales
to draw in customers. Such sales are often intended to be
loss leaders for the store, meaning they expect customers
to come for such great sales and while they are in the
store spend money on other items at regular price. This is
what makes BOGOs and other loss leaders so attractive for
marketers. They really do draw in customers.
Tips for BOGO Deals
For customers, BOGO sales can often make items even cheaper
than shopping at Wal-Mart. You get double the quantity for
the same price as one; therefore you will not need to shop
for the same item as often. In addition, it is like you are
paying half price for each item, a discount that shoppers
rarely get. When shopping the BOGO sales, the trick is to
buy only those items on sale and comparison shop for the
remainder of your needs. This will help you get the most
from your shopping dollar.
Another tip for making the most of BOGO sales is to use
coupons. Clip coupons from the Sunday paper and various
magazines and print coupons from online sources for the
products you are planning to buy. Make sure you have a
coupon for each item if the coupon is specifically for a
single item. Buying duplicate Sunday papers is a good way
to ensure you have enough coupons on hand. Applying coupons
to each of the two items in the BOGO sale will often result
in impressive savings. The items may even turn out to be
free or ridiculously cheap with coupons. Remember to check
out the store's policy on stacking coupons or using a
manufacturer' s coupon with a store coupon. Some stores also
accept competitors' coupons and allow stacking of those
with manufacturer' s coupons.
Look for a no fee online tool like www.bogofetcher.com
which takes all the guess work out of finding BOGO deals.
It sends you emails regularly with an updated listing of
all the BOGO deals in your immediate area. All you give is
your email address and the city and state you live in. You
will never again have to miss out on a good deal.
If you are trying to save money, or just use the money that
you have in the wisest way possible, seek out BOGO deals
for a simple way to stretch your dollar. Maximize savings
by knowing the regular prices of the things you regularly
buy and purchase only items you know you will use. Put
coupons to work to lower prices even more and in no time
you will see that you household's spending budget has been
slashed.
language. One of the most highly sought after shopping
deals is the BOGO. A BOGO is literally Buy One, Get One and
are sometimes abbreviated to B1G1. You pay for one item and
get the second one free of charge.
It's a pricing strategy used by many stores in their sales
to draw in customers. Such sales are often intended to be
loss leaders for the store, meaning they expect customers
to come for such great sales and while they are in the
store spend money on other items at regular price. This is
what makes BOGOs and other loss leaders so attractive for
marketers. They really do draw in customers.
Tips for BOGO Deals
For customers, BOGO sales can often make items even cheaper
than shopping at Wal-Mart. You get double the quantity for
the same price as one; therefore you will not need to shop
for the same item as often. In addition, it is like you are
paying half price for each item, a discount that shoppers
rarely get. When shopping the BOGO sales, the trick is to
buy only those items on sale and comparison shop for the
remainder of your needs. This will help you get the most
from your shopping dollar.
Another tip for making the most of BOGO sales is to use
coupons. Clip coupons from the Sunday paper and various
magazines and print coupons from online sources for the
products you are planning to buy. Make sure you have a
coupon for each item if the coupon is specifically for a
single item. Buying duplicate Sunday papers is a good way
to ensure you have enough coupons on hand. Applying coupons
to each of the two items in the BOGO sale will often result
in impressive savings. The items may even turn out to be
free or ridiculously cheap with coupons. Remember to check
out the store's policy on stacking coupons or using a
manufacturer' s coupon with a store coupon. Some stores also
accept competitors' coupons and allow stacking of those
with manufacturer' s coupons.
Look for a no fee online tool like www.bogofetcher.com
which takes all the guess work out of finding BOGO deals.
It sends you emails regularly with an updated listing of
all the BOGO deals in your immediate area. All you give is
your email address and the city and state you live in. You
will never again have to miss out on a good deal.
If you are trying to save money, or just use the money that
you have in the wisest way possible, seek out BOGO deals
for a simple way to stretch your dollar. Maximize savings
by knowing the regular prices of the things you regularly
buy and purchase only items you know you will use. Put
coupons to work to lower prices even more and in no time
you will see that you household's spending budget has been
slashed.